5 Things You Didn’t Know You Could Do with a Co-op | Webinars | Events & Webinars | ANA

5 Things You Didn’t Know You Could Do with a Co-op

This event is over.

Nonprofits know that joining a co-op brings invaluable data along with it – but most of us are only scratching the surface of what you can do with that data. In this webinar presented by Data Axle, we will uncover the best practices, strategies and tips you need to know to maximize the effectiveness of your marketing program. We will discuss:

  • How to build custom audiences aimed at high LTV donors
  • Thinking beyond acquisition - modeling for lapsed donors and reactivation
  • Increase sustainer and DAF gifts through deliberate modeling or data append
  • Fuel your omnichannel campaigns to surround donors with a unified message – no matter where they are
  • Optimize your campaign with models designed specifically to remove underperformers before you spend money on them in the mail

Related Content


Start: Thursday, October 13, 2022 at 3:00pm

End: Thursday, October 13, 2022 at 4:00pm