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Search returned: 299 document(s).
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Each Generation's Preferred Method of Receiving Offers, by the Numbers
Money Slides April 24, 2024Media and marketing agency Vericast shares data of the modes of communication through which generation Z, millennials, generation x, and baby boomers most prefer to receive offers.
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The Power of Professionally Branded Emails
Knowledge Partners April 12, 2024This report from Exclaimer examined some of the channels marketers are relying on most under tightening budgets to determine which had the greatest opportunity for both maximum engagement and ROI.
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2024 Email Delivery Spotlight: The Impact and Opportunity from Gmail and Yahoo Changes and Other Key Updates
Webinar Rewinds April 3, 2024New requirements for emailing to Gmail and Yahoo accounts launched on February 1st. What does that mean for email marketers? During this webinar, a panel broke down the changes, explained what happened for those who haven’t complied, and helped marketers understand the evolution to come.
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B2B Email Marketing
ASK Answers March 20, 2024How does the B2B sector approach email marketing, and how best is it handled?
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Email Marketing Trends and Best Practices
ASK Answers March 6, 2024What are trends and best practices in email marketing?
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Email Marketing Best Practices, Innovations, and Challenges
Event Recaps February 29, 2024Ryan Phelan, CEO at RPE Origin, discussed what’s on the horizon for email and how you can align your strategies and best practices for responsible email marketing.
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ANA Response Rate Report, 2023
Research Reports February 22, 2024The 2023 ANA Response Rate Report is an example of how the ANA takes on the role of industry thought leader, providing the tools and benchmarking studies its members need to plan and optimize their marketing mix while forecasting future marketing impact and driving long-term sustainable growth.
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New Year…NEW Email Tips You Need to Know!
Webinar Rewinds January 25, 2024What’s your email marketing New Year’s resolution? If it’s to increase open rates, send more email and learn new trends, then you’re in the right spot! In this webinar, Jay Schwedelson guided marketers through the latest best practices in email marketing.
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Email Strategies for Retaining New Subscribers and Sustaining Customer Engagement
Event Recaps January 17, 2024The panel of email experts shared real-world examples, case studies, and practical tips to empower your marketing team in navigating the post-Black Friday and Cyber Monday landscape successfully.
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Email Marketing Benchmark Report
Tools January 1, 2024In a January 2014 study sponsored by Marketo, Demand Metric partnered with Ascend2 to identify how marketers will be pursuing email marketing success in the upcoming year.
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Email Marketing Solution Study
Tools January 1, 2024Our Email Marketing Solution Study highlights insights, the landscape, and the vendors associated with the Email Marketing space.
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Email Marketing Vendors Matrix
Tools January 1, 2024Use this matrix to obtain information about key vendors in the Email Marketing technology space.
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Email Marketing ROI Calculator
Tools January 1, 2024Use this tool to calculate results for email marketing campaigns.
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Email Marketing System RFP
Tools January 1, 2024Use this tool to help you design a Request for Proposal (RFP) for an Email Marketing platform.
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Email Marketing Vendor Evaluation
Tools January 1, 2024Use this template to compare email marketing solutions.
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Effective Email Marketing Campaigns
Tools January 1, 2024This guide provides practical advice for building effective email marketing campaigns.
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Creating Email Marketing Lists
Tools January 1, 2024This guide provides advice on how to build permission-based email marketing lists.
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Email Marketing Maturity Model
Tools January 1, 2024Our Email Marketing Maturity Model was designed to help organizations with a roadmap for improving their Email Marketing capabilities.
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The State of Email Marketing Report
Tools January 1, 2024Demand Metric and Return Path by Validity continue to partner to understand which email tactics marketers are using, how well they are working, and what challenges prevent greater success with email.
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8 Strategies for Growth for Customer Acquisition
Industry Insights November 2, 2023Acquiring a new customer can cost five to seven times more than retaining an old one. However, to get an established customer, you first need to acquire them.
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