The Neuroscience of Collaborative Communication - Virtual | School of Marketing | ANA

The Neuroscience of Collaborative Communication - Virtual

This event is over.

Seats are limited and confirmation of attendance will be required in advance of the session.

Achieving business results in highly competitive and VUCA (volatile, uncertain, complex, ambiguous) environments demands that marketing professionals communicate across disparate markets, cultures, generations, and modalities. The Neuroscience of Collaborative Communication is a half-day workshop emphasizing the interpersonal aspects of leading, influencing, communicating, and collaborating with others when solving business problems.

This virtual workshop uses interactive discussions, polling, relevant exercises, and an optional thinking styles assessment to give participants the opportunity to engage with several communication and interpersonal processes designed to enhance collaboration, improve interaction, strengthen personal engagement, and achieve more effective and predictable results.

Target Audience
This workshop is designed for marketing professionals at all organizational levels who want to improve their productivity and the productivity of their teams through more collaborative communication. Concepts and principles are directly applied to and practiced in situations that align with team, workplace, and client challenges.

Download the full benefits here


  • ANA Welcome & Opening Remarks (10min)
  • The Science of Communication (25min)
  • How We Think (25min)
  • Break (5min)
  • The Biases that Limit Us (35min)
  • Enhance Perspectives and Perceptions (25min)
  • Enhance Your Versatility (30min)
  • Confirming Questions (20min)
  • Conclusion and Action Planning (5min)



Instructors

trainer

Joe Jordan

TTA Consultant

As an engaging and respected speaker, trainer, and author Joe Jordan grows businesses and improves performance through better leadership, sales enablement, and critical thinking. Clients value Joe’s candid insights, practical strategies, and relevant examples from leading teams in fast-paced, high-performance service organizations.

Joe’s corporate roles included Director of Services Sales Training at Dell, Inc. where he collaborated with senior leadership in the $8 billion global Services organization to leverage employee development as a strategic component in sales growth. Joe also served as Director of Business Development at Action Management Associates and Executive VP of Business Development for Right Management Consultants. A fifteen-year career in the staffing industry included contributions in sales, sales management, training, customer service, operations, marketing, and leading a $30 million, 17-office region.

Joe is the author of Sharpen Your Life and is a highly-rated instructor in the Business Leadership Center at the SMU Cox School of Business. He holds a Bachelor of Ministry degree from Luther Rice College.