Chris Miller
Founder
Innovation Focus
Insights to a Successful Brainstorming Session
This event is over.
Advertising Executive Alex Osborn (the 'O' in BBD&O) popularized the term "brainstorming" in 1941. This informative webinar will challenge participants to unlearn and rethink what they thought they knew about the practice of brainstorming/ideation. Attendees will learn:
- Why brainstorming works and why it has been challenged
- Three major types of brainstorming – i.e., why one tool is better for naming and another for positioning
- Applying creativity techniques for individuals and groups
- Decision support and developmental thinking
- Examples of best practices you can apply today
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Start: Wednesday, June 24, 2015 at 1:00pm
End: Wednesday, June 24, 2015 at 2:00pm
*** NOTE ALL WEBINARS ARE EASTERN TIME ***