Allison Smith
Analyst, Serving Customer Insights Professionals
Forrester Research, Inc.
Social Listening: What Marketers Should Be Hearing
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Social media and the customer data that comes from it has changed the way marketers understand and gather customer insights. This webinar will explore the creative side of social data and how it is used by brands. Attendees will learn the process of identifying actionable insights from online conversations and how to manage social media data into actionable tactics. Discover through case studies the inspiring and different approaches to social data listening.
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Start: Wednesday, July 1, 2015 at 1:00pm
End: Wednesday, July 1, 2015 at 2:00pm
*** NOTE ALL WEBINARS ARE EASTERN TIME ***