Marketing Maestros
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Using a Marketing-Driven Approach to Recruit Talent
Posted: Jan 11, 2019 12:00am ET BY Elliot LumMarketers need to approach recruitment with the same drive they have when it comes to their customers. Elliot Lum shares his thoughts.
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Social Influence: Leveraging the Power of Influencers to Build Brand Advocacy
Posted: Jan 8, 2019 12:00am ET BY Amy BeltonAmy Belton of Social Media Link shares key takeaways from the last Influencer Marketing Committee meeting of 2018.
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Farewell and Thank You to Cynthia Perkins-Roberts
Posted: Jan 4, 2019 12:00am ET BY Bill DugganThe ANA fondly remembers Cynthia Perkins-Roberts, who blazed a trail for multicultural and inclusive marketing and was an advocate for marketers everywhere.
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Growth in 2019: A Legal Perspective
Posted: Jan 2, 2019 12:00am ET BY Doug WoodDoug Wood of Reed Smith provides an outlook on legal challenges marketers who care about growth need to keep in mind in 2019.
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