Purposeful People Series

The KEEN Effect

Erik Burbank leads KEEN’s efforts to rid the planet of harmful perfluorocarbons

By Brion O’Connor

In 2018, footwear specialist brand KEEN eliminated the use of harmful PFCs, or perfluorocarbons, in its product line. Under the leadership of Erik Burbank, KEEN hopes to help others in the industry understand the issues around PFCs and drive awareness.