ANA Blogs
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Regulatory Rumblings

Penned by Dan Jaffe, the ANA's group executive vice president of government relations, this blog focuses on advocacy initiatives and key legal/regulatory issues that threaten national advertisers' freedom of commercial speech.

Regulatory Rumblings

Key Word Blocking, Ad Blocking and Covid-19

1 week ago

Recently, Representative Adam Schiff (CA-28) sent a letter to ANA and several other advertising-oriented associations raising concerns about the placement of advertising in light of the coronavirus pandemic.

Regulatory Rumblings

California’s Privacy Patchwork Demonstrates the Challenges of Multiple Laws

2 weeks ago

The potential disruptive impact of multiple state privacy laws creating a patchwork quilt of inconsistent or conflicting restrictions has been spotlighted for some time.

Regulatory Rumblings

Black Swans, The Coronavirus, and Digital Advertising

1 month ago

The coronavirus pandemic is that extraordinary Black Swan event everyone fears, yet for which no one can be fully prepared.

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Marketing Maestros

Written by our in-house citizen journalists, this varied blog draws on insights from the client-side marketing community, examines game-changing campaigns and industry research, provides actionable takeaways from ANA events, and more.

Marketing Maestros

How Local Will Lead the Way Out of the Crisis

by Steve Lanzano, 2 days ago

Businesses of all types and sizes are struggling to get back on their feet as a result of COVID’s gut punch, from local restaurants, car dealerships, and retailers to national travel and hospitality chains. Steve Lanzano, president and CEO of TVB, believes local markets will be where businesses spark back to life again — and local television will be the best conduit to get there.

Marketing Maestros

Beyond Profit Podcast: A Discussion with SAP CMO Alicia Tillman

2 days ago

Beyond Profit host Ken Beaulieu catches up with Alicia Tillman, CMO at SAP, to discuss how purpose guides decision-making, the brand’s response to the crisis, how marketing will evolve, and more.

Marketing Maestros

B2B Marketing Gets Personal(ized)

by Julia Doheny, 3 days ago

B2B marketers in North America and Europe are looking to “get personal” with their marketing communications in 2020 and beyond, according to new research.

How to Contribute

The Marketing Maestros blog currently accepts contributions from ANA community members. Submissions should focus on advice, insights, trends, and best practices for the marketing and advertising industry.

Please email all posts (250-800 words) in a Word doc attachment. Please make sure to include a headline and a byline.