Marketing Maestros

Cheap, Fast, and Good?

Posted: Dec 9, 2013 3:00pm ET BY Jesse Feldman, senior manager of content strategy and partnerships

ANA’s Jesse Feldman shares insights from the December 4 Real-Time Marketing Conference and gives an example of another company who successfully used Twitter to connect with audiences

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What the Industry is Saying about Payment Terms

Posted: Dec 9, 2013 10:00am ET BY Bill Duggan, Group EVP, ANA

ANA's Bill Duggan shares advice for client-side marketers and industry insights on the recently released survey research report, "Payment Terms - Current Practices for Marketing Services." .

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ANA Conclusions from “Payment Terms” White Paper

Posted: Dec 5, 2013 9:30am ET BY Bill Duggan, Group EVP, ANA

ANA's Bill Duggan shares conclusions and recommendations from the recently released survey research report, "Payment Terms - Current Practices for Marketing Services."

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Payment Terms – Current Practices for Marketing Services

Posted: Dec 2, 2013 12:30pm ET BY Bill Duggan, Group EVP, ANA

ANA's Bill Duggan shares key findings from the recently released survey research report, "Payment Terms - Current Practices for Marketing Services."

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At Artist’s Request – No Social Media!

Posted: Nov 25, 2013 9:30am ET BY Bill Duggan, Group EVP, ANA

ANA's Bill Duggan reflects on the advantages brands can gain from allowing consumers to engage with them in real-time

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Real-Time Marketing Meets Content Marketing Innovation: #InaHyattWorld

Posted: Nov 20, 2013 8:30am ET BY Meghan Medlock, director of committees and conferences, ANA

ANA's Meghan Medlock recaps Hyatt Hotels' presentation on real-time marketing at the Midwest Digital & Social Committee Meeting on November 19 in Chicago.

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Spotlight on MINI USA: ANA Real-Time Marketing Conference Speaker

Posted: Nov 19, 2013 1:00pm ET BY Shannon Scanlin, manager, committees, ANA

ANA’s Shannon Scanlin highlights how MINI USA is inciting passion with its MINI owners through Real-Time content marketing.

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Suggestions for Improving the State of Sponsorship and Event Marketing Measurement

Posted: Nov 18, 2013 9:30am ET BY Bill Duggan, Group EVP, ANA

ANA's Bill Duggan offers some suggestions for improving the state of sponsorship and event marketing measurement following the release of the "Sponsorship and Event Marketing Measurement" survey research report.

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New ANA Research on Sponsorship and Event Marketing Measurement

Posted: Nov 14, 2013 9:30am ET BY Bill Duggan, Group EVP, ANA

ANA's Bill Duggan summarizes some key findings from the recently released survey research report, "Sponsorship and Event Marketing Measurement."

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Tweets from ANA Multicultural Marketing Conference

Posted: Nov 11, 2013 9:30am ET BY Bill Duggan, Group EVP, ANA

ANA's Bill Duggan recounts some of the most notable tweets from the 2013 ANA Multicultural Marketing & Diversity Conference

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