ANA Law & Public Policy Virtual Conference, Presented by Reed Smith LLP

This event is over.

Navigating the Fog Between Policy and Law


This year’s one-day Law & Public Policy Conference, an ANA event focused on the public policy and legal issues that impact C-suite decisions, will look at the evolving landscape as brands look forward to a post-pandemic world with its opportunities and its risks. Topics will include the facts and fiction of the metaverse, the rise of retail media networks, industry and regulatory battles against hate speech, updates on tax and privacy policies, and a whirlwind tour of key risks in Europe, Asia, and Latin America. If you are a senior attorney or executive responsible for procurement or marketing in your company, this conference is tailor-made for you.

Continuing Legal Education (CLE) credit will be offered.


Agenda

TIME EVENT DETAILS LOCATION
Wednesday, April 27, 2022
11:00am
- 11:10am
Opening Remarks

11:10am
- 11:55am

SECTION 230, CONTENT MODERATION, AND SOCIAL MEDIA

The liability protections provided social media platforms under Section 230 are increasingly controversial on both sides of the aisle.  Republicans view it as a cover for platforms to censor conservatives, while Democrats believe it exposes users to harassment and discrimination while shielding the platforms from responsibility.  This session will explore the First Amendment concerns around the issue, with Bob Corn-Revere of Davis Wright Tremaine LLP, and also will cover industry’s efforts to self-regulate to reduce ad monetization of marketing messages that are placed adjacent to misinformation or other objectionable content on social media, with Eric D. Reicin, CEO of BBB National Programs.

Robert Corn-Revere
Partner Davis Wright Tremaine LLP
Eric D. Reicin
President & CEO BBB National Programs
View Event Recap and CLE Materials
11:55am
- 12:00pm
Inside Scoop Video #1

Australia: Required Disclosures for Influencers

Peter Le Guay
Partner Thomson Geer (Australia)
12:00pm
- 12:30pm

FROM MESSAGING TO MEASUREMENT: THE LEGAL AND MARKETING PARTNERSHIP

Legal issues have infiltrated every aspect of marketing and advertising from messaging to measurement.  Cassidy Sehgal, Maneesha Mithal and Keri Bruce discuss the delicate tightrope marketers must walk to manage complex legal issues involving AI, bias, and measurement and why marketing, legal, and privacy and data security teams need to partner together.

Keri Bruce
Partner Reed Smith LLP
Cassidy Sehgal
Chief Data Governance Officer, SVP, Finance & Associate General Counsel L'Oreal USA
Maneesha Mithal
Partner Wilson Sonsini Goodrich & Rosati
View Event Recap and CLE Materials
12:30pm
- 12:35pm
Inside Scoop Video #2

China: Live Streaming & Algorithms – Crackdowns and Opportunities

Justina Zhang
Partner TransAsia Lawyers (China)
12:35pm
- 12:55pm
Break

12:55pm
- 1:25pm

CROSS-BORDER DATA TRANSFER: A SHIFTING LANDSCAPE

Restrictions around data localization and cross-border data transfer continue to evolve. In this session, we’ll catch you up on the latest updates from the EU, UK, and globally. Learn the latest developments in relation to the planned framework for Trans-Atlantic data flows, envisioned as a successor for the EU-U.S. Privacy Shield. We’ll also cover resources, knowledge-sharing opportunities and compliance tools offered by the ANA Center for Ethical Marketing and its Privacy Shield Program.

Kelly DeMarchis Bastide
Partner Venable LLP
Lisa Brown Shosteck
Consulting Director ANA Center for Ethical Marketing & ANA Privacy Shield
View CLE Materials
1:25pm
- 1:30pm
Inside Scoop Video #3

Italy: Rules Banning Sexist and Discriminatory Advertising

Donata Cordone
Counsel Portolano Cavallo (Italy)
1:30pm
- 2:15pm

FOUNDATIONS FOR BUILDING A RETAIL MEDIA NETWORK

As marketers endeavor to reach consumers at the point of sale, retail media networks have emerged as their own category. Retail media networks allow traditionally brick and mortar retailers to become significant players in the digital advertising space. Nikki Bhargava of Reed Smith LLP will have a candid conversation with Erica Irvin and Kristi Argyilan from Albertsons Companies about how they navigated the legal risks and operational challenges when setting up a retail media network.

Monique (Nikki) Bhargava (@MoniqueBhargava)
Partner Reed Smith LLP
Claire Wyatt
Head of Audience, Measurement & Analytics Albertsons Companies, Inc.
Millie Yeo
Senior Counsel - Digital, Technology and Innovation Albertsons Companies, Inc.
View Event Recap and CLE Materials
2:15pm
- 2:20pm
Inside Scoop Video #4

Mexico: New Transparency in Advertising Contracting Law

Jose Antonio Arochi
Associate Arochi & Lindner (Mexico)
2:20pm
- 2:30pm
Break

2:30pm
- 3:15pm

NFTs FROM A TO Z

Jason Gordon, a partner at Reed Smith, will lead a panel discussion on NFTs – what they are, how they are used by marketers, and legal pitfalls facing the industry. The session will address critical topics including issues and risks regarding the lifecycle of an NFT – from minting to distribution.

Jason Gordon
Partner Reed Smith LLP
Jordan Walbesser
Senior Counsel – Director, Legal Business & Affairs Mattel, Inc.
Mary Carragher
Vice President & Chief Counsel - Global Marketing and Media Mondelez International, Inc.
View Event Recap and CLE Materials
3:15pm
- 3:20pm
Inside Scoop Video #5

Africa: A Safari Through the African Metaverse

Wensel Britz
Partner Adams & Adams (South Africa)
Nicole Smalberger
Partner Adams & Adams (South Africa)
3:20pm
- 3:50pm

DATA PRIVACY AND DATA ETHICS IN THE U.S. AND BEYOND

Changing consumer attitudes toward data privacy are influencing policymakers both here and abroad. Regulators – global, federal, and state – are responding in different ways. ANA’s Chris Oswald and Sheila Colclasure of IPG/Kinesso will have a discussion on recent developments in the US and EU on privacy, data security, and data ethics. 

Chris Oswald (@ANAGovRel)
Executive Vice President & Head of Government Relations ANA
Sheila Colclasure
Global Chief Digital Responsibility and Public Policy Officer Kinesso
View CLE Materials
3:50pm
- 3:55pm
Closing Remarks


Cancellation Policy and Notes

No refunds will be granted for any cancellations or for 'no shows.' Unused registrations/applications have no monetary value and cannot be credited to future years or events. ANA will not issue refunds or credits due to failure to redeem a discount coupon during the registration process. You may transfer your registration to a colleague at no additional cost.