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Mental Health and a Culture of Wellbeing

According to the World Health Organization, approximately 10.7 percent of the worldwide population — 792 million people — have a mental health disorder. In the U.S., just prior to the pandemic, 1 out of 5 adults experienced a mental illness.

As marketers, how can we destigmatize mental health, promote wellness, and support a healthy mind and spirit, both for ourselves and society at large? As an industry, how do we manage burnout and lead with empathy to positively impact culture and drive performance? Is your brand or company making a difference? Share your story with us.

Resources and Development

SOURCES: Saloni Dattani, Hannah Ritchie, and Max Roser (2021): "Mental Health." Published online at Retrieved from; and Reinert, M., Fritze, D., and Nguyen, T. (October 2021): "The State of Mental Health in America 2022." Mental Health America, Alexandria, VA.

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