Webinars
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Measuring Causal Impact in Retail Media Today with Instacart and Pepsico
WebinarsHear from a panel of industry experts as they unpack the difficulties of measuring success in today’s retail media landscape.
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Measuring What Matters: How Social Fits into an Omnichannel Strategy Built for Uncertainty
WebinarsWhen economic uncertainty leads to rapid shifts in consumer behavior, measurement isn’t just helpful, it’s essential. Marketers can’t afford to rely on assumptions about which channels are driving results. As preferences and patterns change, advertisers need real-time, accurate insights to understand what’s working, adapt strategies on the fly, and ensure campaigns are driving measurable outcomes, especially across social platforms where ad spend continues to rise.
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Meet Amplify: Bringing ANA’s Top Marketing Experts & Insights Directly to Your Team
WebinarsJoin us for a special webinar to discover Amplify, the ANA’s new member benefit designed to bring our industry expertise straight to your organization through live, interactive sessions built around your team’s needs.
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Missing the Modern Male In Ads? Unlock New Insights to Transform Your Brand’s Messaging
WebinarsThis webinar will unlock findings of a landmark study and provide the evolving blueprint so that your brand can implement this new approach with your advertising.
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Moving The Culture & The Market: Insights from the Nielsen Black Diverse Intelligence Series
WebinarsMoving The Culture & The Market: Insights from the Nielsen Black Diverse Intelligence Series
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Must Cinnadust: How Brand Truth & Bold Storytelling Transformed Cinnamon Toast Crunch
WebinarsThis session explores how creative risk, narrative depth, and multi-channel storytelling built a world that resonated across TV, digital, and social, proving even the sweetest brands can have an edge.
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Next-Generation MMM: 5 Moves to Drive Confidence & Growth in 2026
WebinarsMarketing Mix Modeling (MMM) is making a comeback. Nearly half of U.S. marketers will invest in MMM in 2026 (eMarketer). However, many are not unlocking its full potential and Forrester predicts confidence in marketing measurement will actually decline.
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Nonprofit Policy Update
WebinarsExperts share their insights on the latest postal, state, and federal developments impacting nonprofit marketing and fundraising.
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Nonprofit Webinar Series: GivingTuesday Review
WebinarsIndustry leaders share their insights on the latest trends and technologies in nonprofit marketing and fundraising.
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Nonprofit Webinar Series: Is that Check Still in the Mail? A New Postmaster General and USPS Changes
WebinarsJoin us for a brief overview of the leadership changes and challenges at the United States Postal Service, an agency vital to nonprofit organizations success in direct marketing and fundraising.
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Nonprofit Webinar Series: Sustainers
WebinarsIndustry leaders share their insights on the latest trends and technologies in nonprofit marketing and fundraising.
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Nonprofit Webinar Series: Tax Changes and Donations
WebinarsIndustry leaders share their insights on the latest trends and technologies in nonprofit marketing and fundraising.
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Omnichannel Shopper: Bridging the Digital-Physical Gap with Real-World Data
WebinarsOmnichannel Shopper: Bridging the Digital-Physical Gap with Real-World Data
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On the Hill and in the States: 2025 Nonprofit Policy Wins, Losses and What’s Next
WebinarsA high-level update on postal, federal, and state activity affecting nonprofit organizations ability to fundraise and advocate for their causes.
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Optimizing Omnichannel: Improving Results through Measurement
WebinarsANA Webinar, Analytics & Data Science, Optimizing Omnichannel: Improving Results through Measurement
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Powering Brand Impact from Super Bowl to Olympics: Inside NBCU’s Legendary February
WebinarsFresh off Legendary February, join Matthew Gottlieb, SVP, Insights & Measurement, NBCUniversal Advertising & Partnerships, for an inside look at how an unprecedented 17-day stretch — spanning Super Bowl LX, NBA All-Star Weekend, and the Milan Cortina Winter Olympics — delivered real results for advertisers.
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