Closing the Technical Gap in Your Marketing Team Without Hiring | Industry Insights | All MKC Content | ANA

Closing the Technical Gap in Your Marketing Team Without Hiring

Modern marketing is built on two rocks: data and technology. No one will argue against that. The challenge is teams are lacking the fuel — technical marketers — to run these two rocks properly. Technical marketers are mythical creatures that only appear once in a blue moon. The race to hire can seem impossible to companies.