
About |
About |
About the Conference
June 12 – 14, 2023 | Orlando, Fla. and Virtual
Network
Learn
Grow
The ANA In-House Agency Conference is the only in-house advertiser conference focused exclusively on client-side marketer in-house agencies. No longer a "trend," in-house agencies have become firmly entrenched as part of the holistic marketing ecosystem and are now a "mainstay" in more than eighty percent of ANA member companies.
This year's speakers will showcase a wide spectrum of in-house capabilities, from brand strategy to media planning and buying, AI marketing, performance marketing, and even taking on outside clients. This conference is also home to the ANA In-House Excellence Awards Gala, a celebration of the most creative, strategic, and growth-driving marketing and advertising produced by in-house agencies.
Experience the conference in person to take advantage of invaluable networking opportunities with chief marketing officers, chief creative officers, heads of in-house agencies, and more.
Join the conversation at #ANAInHouse
“The workload of in-house agencies continues to increase. And what are in-house agencies doing? Everything.”
- Bill Duggan, Group EVP, ANA
Please complete your registration at least 24 hours before the start of the event.
Late registrations may cause delays in joining the conference.
Join here virtually on the day of the event
Thank you for registering for the 2023 ANA In-House Agency Conference!
To change, cancel, or reinstate your registration, please email registration@ana.net.
Learn More About the 2023 ANA In-House Agency Conference
The ANA In-House Agency Conference continues to showcase in-house agencies growing exponentially in terms of their talent and capabilities. Attendees to this year’s conference will be treated to presentations of original research on the state of in-housing, emerging technologies and trends, as well as invaluable opportunities to connect with fellow in-house agency leaders and partners.
The Continued Rise of the In-House Agency
At the In-House Agency Conference, the ANA’s Bill Duggan and Greg Wright will review The Continued Rise of the In-House Agency report. The research provides a unique and consistent benchmark on the evolution of in-house agencies and covers issues including: usage of an in-house agency, specific services handled in-house, benefits and challenges, relationship with external agencies, staffing, KPIs, and more.
How In-House Agencies Can Leverage AI Marketing
Michael Olaye, SVP and managing director of strategy and innovation at R/GA and one of Ad Age’s leading authorities on AI marketing, will be speaking at the In-House Agency Conference to give targeted advice to in-house leaders on practical applications of AI marketing. Michael sat down with the ANA to discuss the future of AI marketing, use cases for in-house teams, and his excitement to be a part of this year’s agenda.
Need recommendations on which conference sessions to attend?
Hosts and Speakers
Conference Hosts
Helen Lin
Vice President, Business Operations
Wizards of the Coast
Todd Miller
Chief Creative Director
The Cooler @ Experian
Confirmed Speakers

Your Venue
Hyatt Regency Grand Cypress | 1 Grand Cypress Blvd, Orlando, FL 32836
For those registered to attend the conference in person, the ANA has negotiated a special room rate of $239 per night at the host venue, Hyatt Regency Grand Cypress, ranked ninth by Condé Nast Traveler’s 2021 Reader’s Choice Awards for Top Orlando Resorts and offering three on-site restaurants, an award-winning golf course, a full-service spa, and more.
The cut-off date to obtain this discounted rate is Tuesday, May 30, 2023, after which prevailing rates apply.
See more of Hyatt Regency Grand Cypress
Your Virtual Event Platform
Welcome to Grip
We know that not everyone will be able to travel for this event, so we are also providing a remote participation option powered by Grip, an AI-powered event matchmaking service that uses natural language processing, advanced algorithms, and deep neural networks to learn about your professional goals and interests.
Grip takes the work out of networking through intelligent matchmaking — making it more fun and giving you a higher return on time as you network with other attendees and exhibitors, arrange meetings, and identify potential business contacts. Utilize Grip to:
- Make connections with significant people you would not have met otherwise
- Expand your professional network
- Create business opportunities with other event-goers
Download the ANA Events App
The ANA Events app is the official app for all ANA national industry conferences, giving you mobile access to the full conference agenda, in-app networking with attendees, event-only social networking, and more.
Download now on:
Google Play (for Android devices) |
Conference Sponsors
General Sponsors




















About |
About |