About  |  Speakers  |  Agenda  |  Venue  |  Virtual Platform  |  Sponsors  |  Pricing  |  Register

About  |  Speakers  |  Agenda  |  Venue  |  Virtual Platform  |  Sponsors  |  Pricing

About the Conference

April 12–14, 2023 | Orlando, Fla. and Virtual




When it comes to managing marketing data and technology, today's marketers face challenges from every side: building a data-centric organization, acquiring the right talent, navigating privacy regulations, and ensuring data sets are effective and secure. It's not an easy task.

The 2023 ANA Masters of Data & Technology Conference is designed to help today's marketers tackle these and other critical issues. At this three-day event, you'll hear case studies and firsthand experiences from senior level marketers and industry experts at today's top brands on how they took on data and technology challenges and drove growth for their brands, and get practical solutions to the top 10 topics that keep marketers up at night.

This is the only national conference that will bring this caliber of industry thought leaders and critical industry issues together in one event. Whether you're a Fortune 500 marketer, industry data or marketing technology provider, an agency brand leader, or a marketer who simply needs to learn more about leveraging data and technology, the 2023 ANA Masters of Data & Technology Conference is certain to make your must-attend list for 2023. Register today!

Content to be covered includes:

  • Data & Privacy: How to Thrive During a Period of Threat
  • Advance Data Visualization: The Champions and Code Crackers
  • Brand Use Cases: The Actor, The Goal, and The System
  • The Ethics in Data and Technology: Value vs. Risk
  • Wall Street View: The Current and Future State of Data & Technology in Marketing
  • Webs3: Read, Write, Own
  • Experiential Technology: Create, Interact, Engage
  • Leveraging Data in Steaming Video: Successes and Pitfalls
  • Marketing Futures: Designing the Data and Analytics Organization of Tomorrow, Today
  • Next-Gen MarTech: What's Next?


Join the conversation at #ANADataMasters


“We, as an industry, need to be driving growth by focusing in on data-driven marketing. Data, analytics, technology, and measurement are the cornerstones for unlocking growth.”

- Bob Liodice, ANA CEO


Register Now

Please complete your registration at least 24 hours before the start of the event.
Late registrations may cause delays in joining the conference.

Join here virtually on the day of the event

Thank you for registering for the 2023 ANA Masters of Data & Technology Conference!
To change, cancel, or reinstate your registration, please email registration@ana.net.

The 2022 ANA Masters of Data & Technology Conference in Two Minutes

Relive the best of last year's conference in this brief overview.

Highlighted speakers include:

  • Andrea Brimmer, Chief Marketing and PR Officer, Ally Financial Inc
  • Brad Feinberg, North America VP of Media and Consumer Engagement, Molson Coors Beverage Company
  • Marcelo Galdieri, SVP, Brand and Franchise Management, National Geographic
  • Beverly Jackson, VP, Global Brand and Consumer Marketing, Twitter

Hosts and Speakers

Confirmed Speakers
Besa H. Bauta, Ph.D., MPH, MSW

Chief Data and Analytics Officer

State of Texas, Department of Family and Protective Services

Bruce Biegel

Senior Managing Partner

The Winterberry Group

Josh Blacksmith

Senior Director, Global Consumer Relationships and Engagement


Scott Brinker

VP Platform Ecosystem, HubSpot

Editor, chiefmartec.com

Greg Carr

Head of Innovation

PepsiCo Data & Analytics

Fred Chasse

General Manager, Americas

Analytic Partners

Michael Donnelly

EEVP - MarTech, Addressability, Futures, and B2B Marketing


Daniel Eisenhut

Group Vice President, Technology Strategy

Zeta Global

Macario Gallegos


Seminole Hard Rock Support Services

Michael Harrison

Managing Director

Winterberry Group

Kelsey Herrold

Sr. Manager, Digital Media Analytics & Optimization


Ajay Kapoor

Global Director - Performance Driven Marketing

General Motors

Chris Karpenko

Executive Director


Matt Kilmartin

CEO, CO-Founder


Carol Kim

Director, Global Chief Data Office


James (Jim) Lawson

CEO & Board Member


Bob Liodice

Chief Executive Officer


Jennifer Mathissen

Chief Marketing Officer


Ericka Podesta McCoy

Chief Marketing Officer


Dana McGraw

SVP Audience Modeling & Data Science

Disney Advertising

Andrew Noel

Managing Director


Veronica Parker-Hahn

Director, Global & EMEA Creative Councils


Tiffany Perkins-Munn, Ph.D.

Managing Director, Head of Marketing Data & Analytics

JPMorgan Chase & Co.

Mark Proulx

Head of Media Responsibility

Johnson & Johnson Consumer Health

Raja Rajamannar

Chief Marketing & Communications Officer


Mark Risis

VP Strategy and Ecosystem

PepsiCo Data & Analytics

Paul Roetzer

Founder & CEO

Marketing AI Institute

Dr. Devyani Sadh


Data Square

Kelly Jo Sands

SVP, Marketing


Zena Srivatsa Arnold

Former SVP, Carbonated Soft Drinks

PepsiCo - Member ANA CMO GGC

Michael Stallone

Group Marketing Manager

Turbo Tax Integrated Media and Enablement

Hema Sundaram

Director, Data Strategy & Management

Portland General Electric

Cary Tilds

Chief Strategy and Advocacy Officer


Bill Tucker

Group Executive Vice President


Bridgette Vargas

Senior Director, Customer Engagement Platform Delivery & Analytics

Walt Disney Parks & Resorts

Marc Vermut

VP, The Knowledge Lab

Neustar, a TransUnion Company

Stuart Watson

SVP of Emerging Media and Technology

Camelot Strategic Marketing and Media

Dean Westervelt

VP, Analytics Industry Strategist - Insurance & Healthcare


Beth Woodruff

Senior Director, Brand Strategy, Integrations, Gaming and Innovation


Your Venue

JW Marriott Orlando, Grande Lakes | 4040 Central Florida Parkway, Orlando, FL 32837

For those registered to attend the conference, the ANA has negotiated a special room rate of $305 per night at JW Marriott Orlando, Grande Lakes, a luxury resort located on a lush, 500-acre property featuring modern rooms with luxury bedding, marble bathrooms, 65-inch HDTVs, and sweeping views of the Florida resort. Unwind at the outdoor pool complex, including a lazy river, or try challenging the 18-hole golf course. 

The cut-off date to obtain this discounted rate is Sunday, April 9, 2023, after which prevailing rates apply.

Make your room reservation

Your Virtual Event Platform

Welcome to Grip

We know that not everyone will be able to travel for this event, so we are also providing a remote participation option powered by Grip, an AI-powered event matchmaking service that uses natural language processing, advanced algorithms, and deep neural networks to learn about your professional goals and interests.

Grip takes the work out of networking through intelligent matchmaking — making it more fun and giving you a higher return on time as you network with other attendees and exhibitors, arrange meetings, and identify potential business contacts. Utilize Grip to:

  • Make connections with significant people you would not have met otherwise
  • Expand your professional network
  • Create business opportunities with other event-goers
Download the ANA Events App

The ANA Events app is the official app for all ANA national industry conferences, giving you mobile access to the full conference agenda, in-app networking with attendees, event-only social networking, and more.


Download now on:

Google Play (for Android devices)  |  App Store (for iOS devices)


Conference Sponsors

General Sponsors

About  |  Speakers  |  Agenda  |  Venue  |  Virtual Platform  |  Sponsors  |  Pricing  |  Register

About  |  Speakers  |  Agenda  |  Venue  |  Virtual Platform  |  Sponsors  |  Pricing