Supercharging Social: Maximizing Investment in Content Marketing | Event Recaps | All MKC Content | ANA

Supercharging Social: Maximizing Investment in Content Marketing

Moya Fry, senior consultant at R3, provided an overview of the two most common paths brands take when working with influencers, how content can be leveraged during all phases of the purchase funnel, and case studies on how other brands have found content marketing success.