How Ads Can Save TV | Event Recaps | All MKC Content | ANA

How Ads Can Save TV

Advertising was the bulldozer that built the foundation of TV. Now, post streaming wars, amidst the Media Apocalypse, Jenny Wall, CMO of VideoAmp, shared why now is the time to waste less and sell more by aligning your media with your business outcomes, and how advertising can (and must) save television.