AT&T AdWorks Conversation on Cross Screen | Event Recaps | All MKC Content | ANA

AT&T AdWorks Conversation on Cross Screen

In this session, Maria Mandel Dunsche, Vice President, Head of Marketing - AT&T AdWorks took Committee members on an immersive journey of their cross-screen offering that will showcase the power of cross-screen addressable advertising by providing more precise targeting, transparent reporting and end-to-end campaign measurement.