Retail Media Networks: A Forced Marriage or Perfect Partnership? | Industry Insights | All MKC Content | ANA

Retail Media Networks: A Forced Marriage or Perfect Partnership?

Love them or just live with them, there is no debate that retail media networks (RMNs) have had a spectacular rise to prominence. In a relatively short period of time, they have established themselves as the must-have marketing platform for retailers and the must-buy media platform for brands.