ANA Webinars

Insights From Top Marketers and Industry Experts

The advertising industry is constantly evolving, and the best way to keep current is to tap into relevant learnings through ANA Webinars.

Don't want to leave the comfort of your home or office? Our 30-minute Snack webinars and diverse topical webinar series allow you to learn more about the strategies, brands, best practices, and key action steps to help you become a more knowledgeable and effective marketer in today's fast-paced, highly competitive marketing and advertising environment. Don't miss the opportunity to learn from subject matter experts on key topics in the industry.

Webinars are complimentary for ANA members and are available for playback on demand. Webinars are held at 1 p.m. ET and 3 p.m. ET on most Wednesdays and Thursdays.

Upcoming Webinars

September 18	NERDS' Big Game Recipe for Super Bowl Success 30 minutes
September 19	Unlocking the Power of Membership: Maximizing Your ANA Benefits 30 minutes
September 25	Contextual Targeting, Emotion, and Beyond: Exploring Innovative Ad Strategies on CTV 30 minutes
September 25	The Virtuous Cycle of Customer-Centric Marketing: Fueling Today’s Results and Long-Term Growth 30 Minutes

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30-Minute Snack Series

Held every Wednesday and Thursday at 1 p.m. ET, the Snack Series provides substantial learnings from marketing growth champions and industry experts in bite-sized 30-minute sessions.

September 18th	NERDS' Big Game Recipe for Super Bowl Success 30 minutes
September 19th	Unlocking the Power of Membership: Maximizing Your ANA Benefits 30 minutes
September 25th	Contextual Targeting, Emotion, and Beyond: Exploring Innovative Ad Strategies on CTV 30 minutes

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B2B Series

The B2B webinar series brings thought leaders and industry experts to the comfort of your office or home who will share best practices and key action steps to apply directly to your business.

October 2nd

Planning Your 2025 B2B Strategy: A Practical Approach to a More Creative Year (B2B Marketing Webinar Series)
30 Minutes

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Data & Analytics Series

The Data Analytics & Measurement webinar series brings thought leaders and industry experts directly to you. This series is for data practitioners and data-driven marketers who are interested in expanding their knowledge of data science and analytics, enabling optimal decision-making that generates measurable business results.

September 25th	The Virtuous Cycle of Customer-Centric Marketing: Fueling Today’s Results and Long-Term Growth 30 Minutes
September 26th	Improving Outcomes: How Clean Rooms are Reshaping Customer Data Control 30 minutes
October 16th	Sales & Marketing Integration Through Personalization and Harnessing Data 30 Minutes

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Diversity, Equity, Inclusion, and Belonging Series

The Diversity, Equity, Inclusion, and Belonging (DEIB) webinar series highlights key leaders who are using playbooks, tools, and insights, to drive inclusive growth for their companies.

October 3rd	Redefining Gender Equitable Marketing For the Next Generation of Consumers – Gen Alpha 30 minutes
November 6th	How to Become a Category Leader Through Accurate Gender Portrayals in Advertising 30 minutes

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Email Excellence Series

Brought to you by the Email Excellence Center, these webinars showcase the impact and importance of email as a marketing tool, communications vehicle, and branding device.

October 30th

30 Holiday Email Tips in 30 Minutes - Your Last-Minute Quick Wins for 2024 into 2025
30 Minutes

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Ethics Series

Brought to you by the ANA Center for Ethical Marketing, join us as we explore how ethical marketing and best practices must play a key role in your marketing plans.

September 26th	Ethics Code FUNdamentals: Best Practices for Reaching Your Intended Audience 30 Minutes
October 23rd	Ethics Code FUNdamentals: Best Practices for Respecting Consumers – DEI, Privacy and Security 30 Minutes
November 20th	Ethics Code FUNdamentals: Best Practices for Marketing Regulated Products, AI and More 30 Minutes

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Legal Series

The ANA Legal webinar series explores legal issues that are affecting how our members do business.

There are currently no scheduled webinars for this series.

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Nonprofit Federation Series

Brought to you by the ANA Nonprofit Federation, these webinars focus on nonprofit fundraising and marketing, as well as the regulations and policies that govern nonprofits and their supporting organizations.

November 14th

On the Hill and in the States: Virtual Town Hall Series
30 Minutes

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See What You Missed With Webinar Rewinds

Questions?

For questions and assistance, please contact the Webinars team at webinar@ana.net.

Date/Time (Eastern Time)	Title
Wednesday, September 18, 2024 at 1:00pm	NERDS' Big Game Recipe for Super Bowl Success
Thursday, September 19, 2024 at 1:00pm	Unlocking the Power of Membership: Maximizing Your ANA Benefits
Wednesday, September 25, 2024 at 1:00pm	Contextual Targeting, Emotion, and Beyond: Exploring Innovative Ad Strategies on CTV
Wednesday, September 25, 2024 at 3:00pm	The Virtuous Cycle of Customer-Centric Marketing: Fueling Today’s Results and Long-Term Growth
Thursday, September 26, 2024 at 1:00pm	Improving Outcomes: How Clean Rooms are Reshaping Customer Data Control
Thursday, September 26, 2024 at 3:00pm	Ethics Code FUNdamentals: Best Practices for Reaching Your Intended Audience
Wednesday, October 2, 2024 at 3:00pm	Planning Your 2025 B2B Strategy: A Practical Approach to a More Creative Year (B2B Marketing Webinar Series)
Thursday, October 3, 2024 at 3:00pm	Redefining Gender Equitable Marketing For the Next Generation of Consumers – Gen Alpha
Thursday, October 10, 2024 at 1:00pm	Cracking the Code on Sports Advertising: Sports Radio's Latest Advertiser Impact Study
Wednesday, October 16, 2024 at 1:00pm	Marketing Futures Webinar Series
Wednesday, October 16, 2024 at 3:00pm	Sales & Marketing Integration Through Personalization and Harnessing Data
Thursday, October 17, 2024 at 1:00pm	The Journey to 100% Digital TV: Optimizing Ad-Supported Experiences for Viewers (+ Brands)
Thursday, October 17, 2024 at 3:00pm	Perspectives on a New Era of Online Privacy
Wednesday, October 23, 2024 at 1:00pm	AI-Driven Marketing: Boosting ROI and Streamlining Efficiency
Wednesday, October 23, 2024 at 3:00pm	Ethics Code FUNdamentals: Best Practices for Respecting Consumers – DEI, Privacy and Security
Thursday, October 24, 2024 at 1:00pm	Winning with TikTok Creators: Inside the Success of the World’s Top Brands
Thursday, October 24, 2024 at 3:00pm	Give Your Brand Tracking a Lift: Brand Tracking Principles and Perspectives
Wednesday, October 30, 2024 at 1:00pm	Retail Media Networks: Optimism Tempered with Caution
Wednesday, October 30, 2024 at 3:00pm	AI-Driven Creative Effectiveness: Unlocking the Power of the Flywheel
Wednesday, October 30, 2024 at 3:00pm	30 Holiday Email Tips in 30 Minutes - Your Last-Minute Quick Wins for 2024 into 2025
Wednesday, November 6, 2024 at 1:00pm	How to Become a Category Leader Through Accurate Gender Portrayals in Advertising
Wednesday, November 6, 2024 at 3:00pm	Shaping AI Today to Boost Tomorrow’s Bottom Line (Futures Webinar Series)
Thursday, November 7, 2024 at 1:00pm	First Look: A Real-Time Post Hoc Appraisal of Brands After the Election
Thursday, November 7, 2024 at 3:00pm	Progress not Perfection: Executing Creative and Marketing Campaigns
Wednesday, November 13, 2024 at 1:00pm	Seizing the Moment: How to Connect and Convert with Trigger-Based Campaigns
Thursday, November 14, 2024 at 1:00pm	Sports Marketing Lessons from 2024 and Predictions for 2025
Thursday, November 14, 2024 at 3:00pm	On the Hill and in the States: Virtual Town Hall Series
Wednesday, November 20, 2024 at 1:00pm	Elevate the Industry with Marketing Technology Tips and Tricks (MarTech Webinar Series)
Wednesday, November 20, 2024 at 3:00pm	Ethics Code FUNdamentals: Best Practices for Marketing Regulated Products, AI and More