Dove Dares Parents to Help Their Daughters Embrace Body Confidence | REGGIE Awards | Active ANA Awards Programs | Case Studies | All MKC Content | ANA

Dove Dares Parents to Help Their Daughters Embrace Body Confidence

With Dove’s campaign, “Dare to Be Truly You,” the brand inspired a trusting, open dialogue between kids and parents to discuss beauty and self-esteem topics through experiential events, in-store education, and social extensions of the card game that Dove designed to accompany the campaign.