How McDonald’s Revolutionized Asian American Marketing | Webinar Rewinds | Event Video | All MKC Content | ANA

How McDonald’s Revolutionized Asian American Marketing

Recently named AIMM’s “Most Culturally Inclusive Brand” among Asian Americans, the Golden Arches is an industry leader in engaging this influential segment. This webinar provides an overview of how an approach of blending culture and innovation has established a new standard in multicultural marketing.