P&G’s Ongoing Commitment to Multicultural Marketing | Event Recaps | All MKC Content | ANA

P&G’s Ongoing Commitment to Multicultural Marketing

For the seventh consecutive year, Marc Pritchard delivered a keynote address at the ANA Multicultural Marketing & Diversity Conference — this time joined by Lela Coffey, P&G's VP of multi-cultural business acceleration. Pritchard and Coffey shared new case studies from P&G brands and thoughts on how multicultural marketing needs to continue to evolve.