Talent and Recruitment | Insight Briefs | All MKC Content | ANA

Talent and Recruitment

The ability to attract and retain new marketing talent is a major challenge for brands and organizations. The challenge is against the backdrop of an evolving digital landscape and trying to meet the needs of diverse and multicultural consumers. Hiring new talent is just the first step, of course, but retaining talent means companies have to build skills within these hires in order for both the brand and its employees to continue on a growth path.