Lenovo’s CMO David Roman Embraces a "Never Stand Still" Brand Attitude | ANA Insights | The Internationalist | Other Publications | All MKC Content | ANA

Lenovo’s CMO David Roman Embraces a "Never Stand Still" Brand Attitude

Lenovo’s David Roman believes that to stand out and build a brand in today’s digital age, marketers must be fearless about giving up control in exchange for driving true engagement.