noosa Tastes Like: How Noosa Grew Against the Yogurt Goliaths | Effie Awards | Other Awards Programs | Case Studies | All MKC Content | ANA

noosa Tastes Like: How Noosa Grew Against the Yogurt Goliaths

Target was already building baskets in costumes and candy during Halloween, but not equally in hair and skin care. We reawakened these categories by highlighting the importance that hair and beauty play in costume creation — elevating the role of Unilever brands.