Agency Compensation Trends and Best Practices

June 20, 2017

The ANA's 2016 Trends in Agency Compensation survey results show how marketers structure and manage agency compensation, including various incentives and overall compensation. The work illustrates key trends in agency remuneration methods and practices. Attendees heard the results of this survey along with an expert analysis of what it meant for them. The presenter did a deep dive into the results and discussed what it meant for members.