Gorilla Glue: Tackling Broadcast Commercials In-House | Event Recaps | All MKC Content | ANA

Gorilla Glue: Tackling Broadcast Commercials In-House

Lauren Connley, vice president of global creative services, shared how she built The Gorilla Glue Company’s in-house model, including different approaches for generating and selecting ideas and tips for brands working directly with production.