Extreme Reach: To Fix Video Advertising’s Unnecessary Complexities, Just Look to the Internet | Leading Edge | Industry Insights | All MKC Content | ANA

To Fix Video Advertising’s Unnecessary Complexities, Just Look to the Internet

Video asset management is in a troubled state. What could be a straight-forward process is mired by system incompatibility, a lack of coordination, and legal pitfalls. There is a solution, however, and it’s staring you right in the face.