Internet of Things
The Internet of Things not only allows for potentially world-changing inventions like the self-driving car, it also gives brands access to deeper, more meaningful customer data than ever before.
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Sync My Lights
Smarties Awards September 25, 2017To enhance movie lovers’ viewing experience, Starmark’s in-house innovation team created smart home technology that synchronizes the lights in people’s homes with the movies they are watching.
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John Hancock: Improving the Customer Experience Through Personalized (IoT-Enabled) Marketing
Event Recaps April 27, 2017John Hancock revealed how the Internet of Things has helped the business to be more innovative and how the multi-device Vitality program increases customer engagement and satisfaction.
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Amazon Alexa: Bringing AI to Consumers’ Homes
Event Recaps April 13, 2017Amazon’s Alexa platform changed the way consumers shopped, and created a new way for brands to engage with customers on a hyper-personal level.
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