Perfect Parenting: The Disconnect Between Moms and Marketers | Webinar Rewinds | Event Video | All MKC Content | ANA

Perfect Parenting: The Disconnect Between Moms and Marketers

In this webinar, Dominique De Lope, senior manager of trade insights with BabyCenter and What to Expect, discussed Gen Z and Millennial mothers' changing definition of parenting success, what really influences moms' perceptions, and how they feel about their depiction in advertising and marketing campaigns.