2023 ANA Multicultural Marketing & Diversity Conference
Presented by Amazon Ads
October 10 – 12, 2023 | Las Vegas, Nev. and Virtual
About the Conference
Network
Learn
Grow
Multicultural marketing is essential when marketing to audiences with a specific cultural background. It fully takes into consideration the target customer's ethnicity, language, religion, traditions, celebrations, and other applicable factors and utilizes this information to craft a marketing message that attracts them to your business.
As shown in the latest Census results, the United States is more diverse and multiracial than ever. The multicultural population increased from 36.3 percent in 2010 to 42.2 percent in 2020 and will be the majority in the not-too-distant future.
As we celebrate 25 years of the ANA Multicultural Marketing & Diversity Conference — the annual "go to" event to become inspired, learn the best ways to reach the multicultural market, and discuss and debate industry issues — join us as we assemble prominent senior thought leaders and client-side marketing professionals who produce multicultural marketing, DEI, and supplier diversity programs across a wide spectrum of industries to discuss how they're tackling the industry's most pressing issues, to share their successful strategies, and to provide some best practices.
Says Marc Pritchard, chief brand officer of P&G, "The days of general audience and general marketing are gone and that is a good thing. People want to see themselves, and to see brands with points of view – that is what is going to connect with people. If you are not doing multicultural marketing, particularly in a place like America, you're not doing marketing."
Join the conversation at #ANAMulti
Please complete your registration at least 24 hours before the start of the event.
Late registrations may cause delays in joining the conference.
Join here virtually on the day of the event
Thank you for registering for the 2023 ANA Multicultural Marketing & Diversity Conference!
To change, cancel, or reinstate your registration, please email registration@ana.net.
The 2022 ANA Multicultural Marketing & Diversity Conference in Two Minutes
Relive the best of last year's conference in this brief overview.
Highlighted speakers include:
- Brianne Boles-Marshall, Diverse Media Strategy and Investment Lead, General Motors
- Nikki Darden, Managing Director, Head, Global Marketing Integration and DEI Brand Strategy, Citi
- Marissa Solis, SVP, Global Brand and Consumer Marketing, National Football League
“This conference gives us the opportunity to think about what we do, how we do it, and how we can create that authentic relationship with our consumers and our customers.”
- Bob Liodice, ANA CEO

Your Venue
Red Rock Casino Resort | 11011 W Charleston Blvd, Las Vegas, NV 89135
For those registered to attend the conference, the ANA has negotiated a special room rate of $225 per night at the host venue, Red Rock Casino Resort, nestled among the gateway to Red Rock Canyon and just 10 short miles from the Strip.
The cut-off date to obtain this discounted rate is Friday, September 15, 2023, after which prevailing rates apply.
See more of Red Rock Casino Resort
Your Virtual Event Platform
Welcome to Grip
We know that not everyone will be able to travel for this event, so we are also providing a remote participation option powered by Grip, an AI-powered event matchmaking service that uses natural language processing, advanced algorithms, and deep neural networks to learn about your professional goals and interests.
Grip takes the work out of networking through intelligent matchmaking — making it more fun and giving you a higher return on time as you network with other attendees and exhibitors, arrange meetings, and identify potential business contacts. Utilize Grip to:
- Make connections with significant people you would not have met otherwise
- Expand your professional network
- Create business opportunities with other event-goers
Download the ANA Events App
The ANA Events app is the official app for all ANA national industry conferences, giving you mobile access to the full conference agenda, in-app networking with attendees, event-only social networking, and more.
Download now on:
Google Play (for Android devices) |
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