Consumer Identity: The Key to Personalize Creative/Content in a Privacy-first World

Ask a baby boomer what privacy means. Then ask a millennial the same question. Chances are, both are likely to give you a very different answer and comfort level for sharing personal data. Ask consumers of any generation about data sharing in exchange for a desired service. How likely are they to share personal data? In a world where consumers do not see privacy the same way--at different moments of activities, a one-size-fits all personalization approach cannot be effective. Learn how you--the brand--can leverage consent-based consumer identity for precision marketing: serving the right content to the right person in the right place and the right moment.

when

Start: Tuesday, September 1, 2020 at 1:00pm

End: Tuesday, September 1, 2020 at 2:00pm

*** NOTE ALL WEBINARS ARE EASTERN TIME ***

Registration Pricing

Client-Side Tier Platinum Tier Gold Tier Silver Tier Individual Nonmember
Registration
Webinar Registration Client-Side Tier $0 Platinum Tier $0 Gold Tier $0 Silver Tier $0 Individual $0 Nonmember N/A


Speaker(s)

Diaz Nesamoney
President & CEO
Jivox