Real CDP Talk: What’s Next for Marketers Looking to Future-Proof Their Digital Strategy?

This event is over.

Since COVID-19, there are more people online than ever before, and the opportunity for marketers to reach them with a laser focus is the highest it’s ever been. Brands must rely heavily on the ability to connect the dots — with data. CDPs have been considered the go-to martech to solve for that, but how have these technologies evolved since recent market developments? And what’s next in store for marketers looking to future-proof their digital strategy?

Learn more about:

  • The market status on CDPs and growth levers
  • Vendor landscape: existing vs entrants vs legacy brands adding a CDP
  • CDP use cases and industries
  • CDP and privacy 
  • How to select a CDP
  • Best practices for deployment and obstacles
  • Long-term future for CDPs

Related Content

when

Start: Thursday, November 12, 2020 at 1:00pm

End: Thursday, November 12, 2020 at 2:00pm

*** NOTE ALL WEBINARS ARE EASTERN TIME ***


Speaker(s)

Projjol Banerjea
Founder & CPO
zeotap

David Raab
Founder
CDP Institute