Beyond Profit Podcast: A Discussion with Steve Gross of Life Is Good Playmakers

October 19, 2020

Thirty-four million children in the U.S. alone have suffered from a traumatic event, such as poverty, violence, and illness. And these experiences can have significant consequences, from chronic health conditions to low life expectancy to early death. Fortunately, there is a deeply rooted safety net for many of these children called Life is Good Playmakers, which creates safe and loving environments for kids to learn, heal, and thrive. Thanks to Playmakers, more than 1 million kids each year overcome adverse childhood experiences. In this episode of Beyond Profit, a podcast of the ANA Center for Brand Purpose, host Ken Beaulieu sits down with Steve Gross, founder and chief playmaker of Life is Good Playmakers, to learn more about the life-changing program.


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